Brief and concept
We define your audience, message, hooks and the type of video you need.
UGC Video Production
Real people. Real reactions. Real results for your brand.
WeAdSocial pairs you with creators who make authentic, phone-shot videos about your product, the kind of content people trust and actually stop to watch.
- Creator matched to your audience
- Message and script guidance
- Creator brief and filming plan
- Edited for every channel
Creator fees, product shipping, usage rights, revisions and delivery are confirmed before production begins.
Your brief
The message and audience come first.
Your voice
Creators speak in a way your audience trusts.
Clear rights
Usage rights agreed up front.
Your review
Nothing is final until you approve it.
How it works
From brief to ready-to-post in 4 steps.
We plan the message, match the creator, film and edit, so you get content that feels real and works hard.
Creator and product
We match the right creator and get your product or service into their hands.
Filming and editing
The creator films, and we edit for each platform and format.
Review and delivery
You review, request changes and receive final files ready to post or run as ads.
Where it works
One video. Endless places to use it.
We confirm where the videos will run and plan the format, length and usage rights to match.
Paid social
Ads that don’t feel like ads on Facebook, Instagram and TikTok.
Organic social
Content that fits naturally into your feed and builds trust.
Product education
Demos and how-tos that answer questions before people buy.
Landing pages
Real faces on your website that boost confidence and conversions.
How much help do you need?
Full-service UGC or do it yourself?
See who handles what, from finding creators to delivering final files.
Swipe or scroll horizontally to compare the delivery models.
| Task | Managed by WeAdSocial | Self-managed |
|---|---|---|
| Brief | Connected to one agreed plan | Managed by your team |
| Creator | Responsibility confirmed first | Sourced and managed by your team |
| Usage rights | Documented for the intended use | Checked by your team |
| Message and shots | Planned through one brief | Planned by your team |
| Review | Feedback follows the agreed brief | Managed by your team |
| Delivery | Approved files and notes | Prepared by your team |
Plan your package
Know exactly what you’re getting before you commit.
We confirm the number of videos, creators, rights and timelines before any filming starts.
Your UGC plan can include:
- Audience, message and intended use
- Creator, product and recording rules
- Concept, script and talking points
- Editing, formats and versions
- Usage rights and final delivery
UGC ideas
8 UGC video ideas that sell without selling.
Give creators a clear starting point with formats that explain your product and connect with your audience.
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First impressions
Feature context and detail
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Routine walkthrough
Steps in a natural sequence
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Question answered
One concern, answered clearly
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Founder POV
First-person brand context
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Unboxing reaction
Arrival and first-use moments
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Feature walkthrough
One capability at a time
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Day-in-the-life
Context, need and next step
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Problem solved
Visual sequence with narration
The message, product details and creator brief are shaped around your brand.
Creator matching
The right face makes all the difference.
We match creators to your audience, product and tone, so the video feels natural, not staged.
Audience and topic fit
Creators your customers relate to.
On-camera style
Natural, confident and on-brand.
Availability and logistics
Timelines, product delivery and location confirmed.
Consent and usage
Clear agreements on rights before filming.
The production
How your UGC video comes to life.
We confirm the timeline, number of videos and responsibilities in your approved scope.
Confirm the brief
Goals, audience and key messages locked in.
Plan the shots and script
Hooks, talking points and shot list ready to go.
Film the content
The creator records using your product and the brief.
Edit, review and deliver
Polished videos, your feedback, final files.
Got questions?
UGC videos, explained.
What is UGC video?
User-generated content: authentic, creator-made videos that look and feel like real customer content. We plan and manage the whole process for your brand.
What does the service include?
It can include briefing, concept or script guidance, creator planning, recording support, editing, review and file delivery when listed in the approved scope.
How do you choose a creator?
The brief covers the audience, topic, presentation style, location, product needs and usage rights. A creator is only confirmed after fit, availability and permission are checked.
Do I need to provide a product?
It depends on the concept. We confirm product delivery, returns, location access, costs and timing before recording.
Which formats can you create?
We confirm the channels and current format requirements during planning. Publishing and account management are included only when stated in the scope.
How are usage rights handled?
Your agreement documents the intended channels, duration, regions, creator consent and asset rights. Paid creator content is labelled as an ad or partnership where platform rules require it.
How do revisions and timelines work?
They are listed in the final plan before work begins. This page does not promise a fixed quantity, turnaround or number of revisions.
Can you guarantee video performance?
Performance can’t be guaranteed, but every video is planned around a clear goal.
Ready to put real faces behind your brand?
Share your product, audience and goals. We’ll help you plan UGC videos that build trust and drive action.
Clear briefPurpose before production
Usage rights confirmedIntended use documented
Clear planResponsibilities agreed first
Simple reviewFeedback follows the brief
